Zero Waste Mission

Elimin8™ Waste.
Transparently.

HYDR8 is on a mission to divert 80 million pounds of non-organic waste from landfills by 2040 and remove 1 billion single-use plastic bottles from circulation by 2035. Every number on this page is sourced, calculated, and updated as our data grows.

Mission Goal

8 Billion Bottles

removed from circulation by 2050

2.1%

~166M bottles so far

0 bottles Goal: 8,000,000,000 by 2050

1 Billion Bottle Milestone

~166M

bottles removed cumulative through 2025

16.6%

est. progress

0 bottles Goal: 1,000,000,000 by 2035

80 Million Pound Goal

~9.2M

lbs diverted cumulative through 2025

11.4%

est. progress

0 lbs Goal: 80,000,000 lbs by 2040

Cumulative figures based on actual annual install data (2017–2025) + 10% churn model. WaterDesk verification pending.

2025 Annual Impact Estimate

Based on ~4,900 machines in service. Updated with verified fleet data when available.

4,900+

Machines Active

46M

Bottles/Year

2.5M

Lbs Diverted/Yr

Brands, One Mission

How We Divert Waste

Three brands. Three impact streams. Each one measurable, each one sourced.

Hydr8 point-of-use water and sparkling systems replace single-use plastic bottles and aluminum cans. Aluminum cans are lined with plastic (BPA/BPS), making sparkling water a waste and health impact story too.

Bottles/year 46,050,000

Cans/year 585,938

Est. lbs/year 2,539,504

Annual progress toward 1B bottle goal 4.6%

Caffein8 bean-to-cup and single-serve coffee machines eliminate the need for K-Cups, aluminum pod waste, and single-serve packaging that would otherwise go to landfill or end up on the side of the road or our oceans.

Pod-equiv/year 421,875

Machines (est.) ~100

Est. lbs/year ~5,291

Elimin8™ ZWP™ compostable cups, plates, utensils, containers, and sustainable snack packaging replace petroleum-based plastic items that would otherwise persist in landfills for 400+ years.

Disposable cases/yr ~200

Snack cases/yr ~100

Est. lbs/year ~1,440

Calculated across 5 product categories. Est. 2023 annual figures.

Transparency

How We Calculate This

Every figure on this page is derived from the constants below. All assumptions are conservative and sourced from publicly available data. We will never publish a number we can't defend.

💧 Stream 1: Bottles Formula

Constant	Value	Source
Bottles/person/day	2.5	CDC NHANES (actual 2.6, rounded down)
People/machine	15	Census Bureau SUSB (actual 16.71)
Business days/year	250	U.S. Office of Personnel Mgmt.
Bottle weight	25g	Body 22g + cap 2.5g + tamper ring 0.5g

Lbs = machines × 37.5 bottles/day × 250 days × 0.0551 lbs

🫧 Stream 2: Cans Formula

Constant	Value	Source
Sparkling drinkers %	50%	Gallup 2012 (conservative)
Cans/drinker/day	2.5	Gallup 2012 (avg. is 2.6)
Can weight	14.9g	Aluminum Association standard

Lbs = machines × 18.75 cans/day × 250 days × 0.033 lbs

☕ Stream 3: Pods Formula

Constant	Value	Source
Pods/person/day	1.5	NCA Coffee Data Trends
Pod-system prevalence	75%	Keurig commercial market penetration
K-Cup weight (non-organic)	6g	Plastic cup + foil lid + filter + adhesive
Flavia freshpack discount	50%	WSP LCA (ISO 14044); ~3g vs 6g K-Cup

Lbs = machines × 16.875 pods/day × 250 days × 0.0132 lbs

🌱 Streams 4 & 5: Disposables & Snacks

Compostable alternatives weigh more than conventional plastic (thicker walls, plant-based materials). To calculate how much plastic was not manufactured:

Diverted = (Cases Sold × Case Weight × 0.50) − (Cases × 1 lb packaging)

The 50% factor reflects that conventional PS foam / PET / PP disposables weigh roughly half as much as their compostable bagasse/PLA equivalents. Per-SKU weights are sourced directly from Shopify inventory data.

For snacks, only the packaging portion (~10% of case weight) is counted — not the food product itself.

Why We Use Conservative Numbers

The CDC shows 2.6 bottles per person per day — we use 2.5. Many HYDR8 machines serve 50+ employees — we assume 15. We count the bottle body, plastic cap, and tamper ring — but exclude paper labels, five-gallon jug plastic, and delivery truck emissions. This means our actual impact is likely significantly higher than what we report. Conservative methodology survives scrutiny. We'd rather under-report real impact than over-claim and lose credibility.

Elimin8™ Waste. Transparently.

2025 Annual Impact Estimate

How We Divert Waste

How We Calculate This

Why We Use Conservative Numbers

How We Calculate Our Impact

Elimin8™ Waste.
Transparently.